5 Tips for Finding the Best Listing Agent

December 19, 2012 No Comments »
5 Tips for Finding the Best Listing Agent

Are you interested in selling your home? Once you decide that selling by owner is out of the question, you can begin your search for the right real estate agent. A “listing agent,” sometimes called “seller’s agent” are the agents that represent the interest of the seller of a home.

Regardless of where you live, it is safe to say that you will have quite a few options. In fact, if you live in a large city there will be hundreds of realtor willing to help you out.

While it may be tempting to choose the first agent you find, this can lead to problems down the road. It is important to take your time, ensuring that you are happy with the decision you make.

Here are five tips for choosing an agent when selling your home:

1. Local experience.  The last thing you want to do is hire an agent who doesn’t know the first thing about your community. This is a common mistake that you want to avoid at all costs. Before doing anything, ask the agent if they have sold any homes in your neighborhood in the past 6 to 12 months. This will give you a better idea regarding his or her experience.

2. Availability.  As you know, realtors work with many clients at the same time. While there is nothing wrong with this and it is to be expected, you must make sure the agent has enough time in their schedule to tend to your needs.

An agent who is never available is one who will leave you to figure things out on your own. Of course, they will always come back around in time to collect their commission check.

3. Willingness to implement a variety of marketing strategies.  Some homes sell quickly while others sit on the market month after month. If your property is not attracting the attention it deserves, your agent must be willing to experiment with different methods of spreading the word.

From old school methods like direct mail and open houses, to modern approaches using social media and search engine marketing, there are plenty of opportunities to generate interest. Find a realtor who is forward-thinking when it comes to marketing. Ask them about the strategies they plan on implementing as well as previously used strategies that worked for past clients.

4. Personable and easy to get along with.  You don’t have to become best friends with your real estate agent, but it is nice to know that you can get along with the person until your property is sold. The more open and comfortable you are with your agent, the smoother the whole process will be.

An agent with a bad attitude is one that will offer poor customer service. With so many agents to choose from, this is not a concession that you have to make.

5. Able to offer suggestions that will make your home more desirable.  From paint colors that need changed to issues with staging, an agent who offers this type of advice is invaluable. Don’t shy away from the advice that you receive. The agent is the one who knows the market, inside and out.

Summary

Take your time as you search for the perfect seller’s agent. By focusing on the five areas above, you should be able to make an informed and confident decision.

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